by Ionmoon | Dec 15, 2022 | Cultural Intelligence, International Marketing Trends
Building Trust in an International Setting Cultural insights How Building Trust Drives Success in Global Marketing Strategies As every sales person knows, in international business, where transactions span across countries and cultures, trust becomes the cornerstone...
by Ionmoon | Sep 23, 2022 | Cultural Intelligence, International Marketing Trends
One size fits all? Culture Insights One size fits all? Working with a one-size-fits-all global culture certainly does not mean that this corporate culture is implemented the same way everywhere.A person’s background and culture determine how they deal with...
by Ionmoon | Mar 3, 2020 | COUNTRY INISGHTS, International Marketing Trends
GERMANY E-COMMERCE TREND 2020 Germany is leading in online sales of fashion and accessories. The figures in the first two weeks of this month show an increase, especially in this sector. When you look at the largest webshops in Europe, we will find Zalando.de second...
by Ionmoon | Aug 4, 2018 | International Marketing Trends
Online Export: Meer succes met deze 6 tips Online export heeft voor veel ondernemers nieuwe groeimarkten geopend. Binnen de EU is er al veel wetgeving gelijkgetrokken, zodat er een “Single market” ontstaat. Daar hebben niet alleen je klanten profijt van, maar ook elke...
