by Ionmoon | okt 20, 2020 | Cultural Intelligence, Digital Analytics Deep Dives
Closing the age gap During the COVID pandemic and the lockdowns, we saw a rise in online shopping behaviour in the group “silver surfers”. (Source Google Insights-Germany) Since the pandemic in a country like Germany, more than 9.5 million people of 55+ shopped online...
by Ionmoon | mrt 3, 2020 | International Marketing Trends, Landen Inzicht
Germany Ecommerce trend 2020 Germany is leading in online sales of fashion and accessories. The figures in the first two weeks of this month show an increase, especially in this sector. When you look at the largest webshops in Europe, we will find Zalando.de second...