by Ionmoon | Feb 11, 2024 | International Marketing Trends
How do you manage your international marketing agency effectively? The Art of International Collaboration International Marketing How to choose an international marketing agency If “Emily in Paris” has graced your Netflix watchlist, you’ve witnessed the quintessential...
by Ionmoon | Oct 31, 2023 | Case story, My Thoughts
The Horror of Inexperience: A Halloween Tale from the Digital Underworld Case story It was a dark and stormy Thursday… Just before Halloween, the kind of night when the wind whispers through your CRM and shadows move across your KPI dashboard. That’s when the call...
by Ionmoon | Dec 15, 2022 | Cultural Intelligence, International Marketing Trends
Building Trust in an International Setting Cultural insights How Building Trust Drives Success in Global Marketing Strategies As every sales person knows, in international business, where transactions span across countries and cultures, trust becomes the cornerstone...
by Ionmoon | Sep 23, 2022 | Cultural Intelligence, International Marketing Trends
One size fits all? 10 September 2022 Culture Insights One size fits all? Working with a one-size-fits-all global culture certainly does not mean that this corporate culture is implemented the same way everywhere.A person’s background and culture determine how...
by Ionmoon | Apr 26, 2022 | Market Entree, Tech & Tools
Product-Market-Fit in Global Marketing Strategies International Trade 5 Focus points in your product-market-fit As every sales person knows, in international business, where transactions span across countries and cultures, trust becomes the cornerstone of any...
